Are you in the loop? Keep up with the latest by making sure you're subscribed to Community Announcements. Just click Watch and select Articles.

Showing results for 
Search instead for 
Did you mean: 
Sign up Log in

Earn badges and make progress

You're on your way to the next level! Join the Kudos program to earn points and save your progress.

Deleted user Avatar
Deleted user

Level 1: Seed

25 / 150 points

Next: Root


1 badge earned


Participate in fun challenges

Challenges come and go, but your rewards stay with you. Do more to earn more!


Gift kudos to your peers

What goes around comes around! Share the love by gifting kudos to your peers.


Rise up in the ranks

Keep earning points to reach the top of the leaderboard. It resets every quarter so you always have a chance!


Building a Thriving Atlassian Consulting Business: Part 14

Multiple Revenue Streams

In 2020, LinkedIn Learning invited me to produce Jira and Confluence courses for their content library. I recorded the first of many courses in their California studios.


I also worked with a solution partner to write the Ultimate Guide to Jira Migrations. It’s a free, 210-page, guide to help organizations migrate from Jira Server to Data Center or Cloud.

If you’re an independent consultant, you know you can’t scale yourself.  There’s a limit to how much work you can personally do. That’s why it’s a good idea to explore additional ways to bring in revenue.

In the beginning I was doing 100% consulting.  But that left no time for anything else, like running the business, learning, or taking a vacation. I started developing additional revenue sources that paid royalties. If one source does well one month, it takes the pressure off the other sources. It’s also smart to diversify your work in general. 

What if Atlassian retires the product you specialize in?  It’s risky to only have one skill.

Many consultants and solution partners diversity by supporting multiple products and even non-Atlassian products.


Productizing Services

Next, think of ways to turn services into products. For example, instead of personally delivering a training session, I created recorded courses. That allowed me to remove myself from the delivery process and use the time for another activity.

Managing Growth

Finally, it’s important to manage growth. What would you do it you had more work than you could handle You can stay small and hire independent contractors to help or you can grow your company size and hire full time employees. Another option is to work with an augmentation firm that that supplies their employees to meet your staffing needs. Finally, you could fully outsource entire projects, or you refer customers to other consultants in the community.

Growth Ideas

Hire independent contractors

Hire employees

Leverage staff augmentation

Outsource projects

Refer projects

There are many options, and all have their pros and cons, depending on your long-term goals.

Part 15: Tackling Imposter Syndrome



Log in or Sign up to comment
AUG Leaders

Atlassian Community Events