The JIRA - HipChat integration supports notifications on issue transitions.
How can I get HipChat notifications on issue comments?
Zapier does not seem to provide this link either.
I can also consider alternatives to HipChat to solve this problem.
How can I get a notification from JIRA OnDemand to HipChat (or any reasonably-priced alternative) whenever someone comments on an issue?
Good thinking @michael-knight-atlassian, except it's not. The official plugin, "HipChat for JIRA", is available within OnDemand, but it does not implement notifications for comments. @c-faysal linket to a different plugin, "Go2Group HipChat Plugin for JIRA", which extends the official one. However, that extended plugin is not available in OnDemand.
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