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How to add markup in Description field when importing CSV file

M Bleyer
January 27, 2026

I want to bulk import Jira tickets from a CSV file. I basically got this to work fine, but I would also like to be able to use some basic formatting markup in the Description field, in addition to linebreaks.

E.g. header levels, lists, bold, etc.

I tried using simple markdown like

*bold*
_italic_
h2. Heading
* Bullet
# Numbered item

but that did not work, it just got imported into Jira cloud as is (text)

1 answer

1 accepted

4 votes
Answer accepted
Swathi Acharya
Atlassian Team
Atlassian Team members are employees working across the company in a wide variety of roles.
January 27, 2026

Hello @M Bleyer

Good day! Welcome to Atlassian Community!

The markup format is supported in Import. While performing the import, ensure that you do not check mark the "Map field value" for the Description field to retain the formatting.

You can refer to this document for more details:

https://support.atlassian.com/jira/kb/during-csv-import-the-formatting-of-description-field-contents-gets-removed/

I hope this helps!

Thank you

 

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