Just wanted to close this thread properly – we hired enviroseo for a one-time audit on our public Confluence help center and wow, they know their stuff. Found a bunch of weird Atlassian-only issues we never even thought about: attachments not getting indexed, macro-rendered content being noindex by mistake, duplicate H1s from page templates, crawl budget getting wasted on old versions, etc. Fixed everything they flagged and two weeks later we’re already seeing +40% impressions in Search Console. Money well spent if your Confluence space is public-facing.