They keep saying it's making them log in whenever the invite is sent as observer.
Community moderators have prevented the ability to post new answers.
Are we talking about boards (w/ observers) or communities, as in the ''Community" here?
For boards, I'm guessing you'd have to make the board "Public" (i.e. visible on the web) for that.
We have that feature off, so I can't say what that implies for viewers like commenting or seeing card activity etc.
There would be no need I suppose for 'adding' or 'inviting' in the Trello sense; just share the link.
For every other Trello share you'd have to be on the platform to be added as far as I know.
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