I use Trello for the same kind of work, so here's what has worked well for me.
I make one board per client, with lists like this:
To Do, In Progress, Waiting on Client, Done
For local SEO tasks, I add a card for each thing like "GBP category check," "citation cleanup," "review reply backlog," and "schema check." I use checklists inside each card so I don't forget small steps.
For backlinks, I keep a separate list called "Backlink Tracker." Each card is one link, with the site name in the title, and I use labels for status like Pitched, Live, or Rejected. This makes it easy to see progress without opening a spreadsheet.
For content planning, I use due dates on cards so I know what's publishing that week. Power-Ups like Calendar view help a lot here, since you can see the whole month at once.
For team collaboration, I just use comments and mentions on cards instead of messaging outside Trello. That way, everything about one task stays in one place, and nothing gets lost in chat history.
For a project like Naperville Appliance Fix, I would also add a card just for NAP consistency, so someone checks the name, address, and phone number match everywhere, the website, GBP, and any directories. Small mismatches like this quietly hurt rankings, so it helps to track it like any other task.
At Skills Heaven, we manage a lot of local service business clients this same way, one board per client, clear lists, and simple checklists instead of complicated tools. It keeps things easy to follow even when many tasks are happening at once.
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