Hello Data Center Community!
We’ve heard from many of you that you’re eager to embrace new ways of working and realize the full benefits of cloud, but you experience friction as you still retain key Jira environments in Data Center. We recognize that while this scenario is common for many customers on their migration journeys, it introduces barriers to collaboration, knowledge sharing, and delivery. That is why we are excited to share that the Jira Product Discovery integration with Jira Data Center is now live! This integration helps unify knowledge across deployments and break down barriers between teams. It empowers your teams to move faster, reduce context switching, and unlock the full value of cloud innovation—even before a full migration is complete.
Jira Product Discovery is a purpose-built prioritization and roadmapping tool. It empowers product teams to capture and validate ideas, prioritize initiatives fueled by data and customer insights, and create custom roadmaps that stakeholders can rally around. Now from the Delivery section of Jira Product Discovery, you can also create or link work items in Jira Data Center instance.
This integration is perfect for teams operating across both Jira Cloud and Jira Data Center, in addition to Jira Data Center customers looking to adopt cloud-first prioritization and roadmapping capabilities. Working across multiple deployments slows delivery, obscures cross-team visibility, and makes it challenging to align on a unified product vision without easy access to all of the relevant information. That’s why we’re excited to introduce this new integration to unify your product development process and bring your teams together, no matter where they work.
Capture and prioritize ideas in a single place - Use data and customer insights to help your team prioritize ideas that will make the biggest impact.
Create roadmaps everyone can rally around - Spend less time updating and persuading with custom roadmaps that give your stakeholders the information they need.
Connect discovery and delivery - Reduce context switching, add visibility, and move faster by seamlessly connecting your ideas to the delivery work happening in Jira.
Unlock cloud value before completing a migration - Accelerate your digital transformation by unlocking access to cloud products without waiting until a migration is complete.
Enjoy the benefits of smooth interoperability as Jira Product Discovery and Jira Data Center integrate bidirectionally, enabling real-time collaboration and a unified source of truth across your product development lifecycle. Here’s how to get started for customers who already have a Jira Product Discovery Premium license.
✅ Upgrade to Jira Data Center 10.3.10 if you haven’t yet.
✅ Download the free Jira Product Discovery integration for Jira Data Center app from the Atlassian marketplace.
✅ Get started using Jira Product Discovery with your Jira Data Center site. Follow the steps listed here to create and link Jira Data Center work items from Jira Product Discovery.
If you don’t have a Jira Product Discovery Premium license, you can explore this page to learn how to get started with a free trial or upgrade your existing license. Unlock a connected product development experience by linking your ideas with your delivery work to keep your teams aligned and your projects moving forward.
👋 Important Note
Data Center end of life will take place on March 28, 2029. Data Center subscriptions and any associated Marketplace apps will expire on this date. For more information, please refer to Atlassian Ascend.
Natalie Beaulieu
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