We are building a new web-based product for consumer use. We would like to create a knowledge base or self-service helpdesk in Confluence so that consumers can access.
@Charles Baldwin Welcome to the Atlassian Community.
On your question about making Confluence content to outside world is very much possible. This is called Anonymous access in Confluence terminology.
Here this guide will help you in this - https://support.atlassian.com/confluence-cloud/docs/set-up-public-access/
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