Which Atlassian Marketplace apps are most useful for eCommerce project management?

[Tarun Nagar]

Hey everyone 

I’m currently managing an eCommerce project using Jira and Confluence, and I’m exploring Atlassian Marketplace apps that could make our workflow smoother and more efficient.

There are tons of add-ons available — from reporting and automation tools to integrations with platforms like Shopify, Magento, or WooCommerce — but it’s hard to know which ones actually deliver real value in day-to-day project management.

I’d love to hear from others who’ve managed eCommerce or digital retail projects using Atlassian tools:

• Which Marketplace apps or integrations have you found most helpful for tracking sprints, managing tasks, or handling customer requests?

• Are there specific apps that improve collaboration between dev, marketing, and operations teams?

• How well do these apps integrate with external systems (like CRM, ERP, or eCommerce platforms)?

• Any hidden gems or underrated plugins that have made your life easier?

• And on the flip side — any apps that looked great but turned out to be more trouble than they were worth?

I’m especially interested in tools that enhance agile workflows, automation, analytics, or customer feedback loops in an eCommerce environment.

If you’ve built a solid setup or have lessons learned from experimenting with different plugins, I’d really appreciate your recommendations and insights! 

[Yash Smith]

for that i think the UI can get more effective

[James Wood]

For eCommerce project management in Jira, a few Atlassian Marketplace apps really stand out. JXL for Jira offers a spreadsheet-style view of issues, perfect for managing product updates, campaigns, or content tasks at scale. It allows inline edits and bulk updates, helping teams replace messy Excel exports with live Jira data. ScriptRunner for Jira adds powerful automation—ideal for triggering workflows like creating subtasks when new campaigns launch or assigning issues based on request type. It’s great for automating repetitive eCommerce processes, but keep it simple to avoid over-customization. Checklists for Jira by Achlys lets teams embed task lists within issues, ensuring consistent steps for launches or QA (e.g., upload images → write copy → deploy).

When choosing apps, focus on visibility, automation, and collaboration—eCommerce work crosses marketing, design, and dev teams, so tools that make Jira accessible to everyone add huge value. Start with one app, test it in a live workflow, and measure improvements in turnaround time or task completion. Avoid plugin overload; pick only what streamlines your workflow and scales with your store’s growth. Together, these apps can transform Jira from a ticket tracker into a central hub for smooth eCommerce operations.