How do you convince clients to choose Bitbucket Over GitHub or GitLab?

[Tarik Rital]

Welcome Atlassians,

I work with clients who are using to GitHub and GitLab, but I think Bitbucket could offer better value for their needs. I’d love to hear from the community:

• What are your go-to top features of Bitbucket that stand out?
• How do you position its native Atlassian integration (e.g., Jira, Trello) as a game-changer?
• Any real-world examples of improved workflows or ROI from switching to Bitbucket?

Looking forward to your insights! Let’s help clients choose the best tools for their projects.

[Ulrich Kuhnhardt _IzymesCo_]

Could you please clarify whether you are looking for advice on Bitbucket Datacenter (self-hosted) or Bitbucket Cloud, or both? You can change the 'Tags' on your post accordingly, so it will get directed into the right channels.

Cheers, Ulrich

[Tarik Rital]

Thanks Ulrich, my interest currently is just Bitbucket no self-hosting or cloud. :)