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Why doesn't Rovo show up in my Jira Cloud Standard Instance that is currently free

Crimsalytics
March 6, 2026

Does anyone know why Rovo isn't showing up in free Jira Cloud Standard instances?  All I read suggested that it was available in Jira Standard, which is what I happen to have.  That said, it's currently free as I have less than 10 users.  Trying to do some development with it.

2 answers

1 vote
Tomislav Tobijas
Community Champion
March 6, 2026

Hey @Crimsalytics ,

Have you enabled/activated AI in admin.atlassian.com? The article about that is here: Activate AI for apps 

Although I have to say, I believe I'm experiencing a similar thing on one of my instances, where I have a trial for Teamwork Collection. Everything is enabled there, but I still don't have Rovo features, nor is it listed under the "Apps" section. 🤔
I was planning to debug that this weekend.

What you could do now, as you're on a paid plan, is to reach out to Atlassian Support for them to confirm what's going on. It shouldn't be a phased rollout anymore, but it might be the case that new instances, or once you switch from Free to paid plan, it just takes some time to get Rovo 👀

I'm probably going to raise a ticket myself today so I can keep you posted about any findings.

Cheers,
Tobi

Crimsalytics
March 7, 2026

Hi Tobi,

It shows that I'm on the "Standard Plan," which is free right now b/c I have fewer than 10 users.  It's really just my dev site for building apps.  I compared AI Settings on a separate Jira cloud site and under AI Settings, there's a Rovo bullet whereas my site that doesn't have that is missing it.

One other thing is when I attempt to upgrade my site to something beyond Standard, it shows I'm on Standard and lists Rovo as one of the features :-(!

I filed a ticket w/Atlassian support.  This is pretty confusing.

 

 

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Tomislav Tobijas
Community Champion
March 9, 2026

So... wow 😯

Support staff just pointed this out:

Organization admins need to use verified accounts with a business domain (for example, @yourcompany.com). We’re unable to enable Rovo on sites where the organization is registered with a generic email domain such as gmail.com or msn.com.

- source: What is Rovo? 

Basically, it seems you need to have verified domains within the Org, and the org admin needs to come from one of the verified domains for Rovo to be enabled 🫠

Crimsalytics
March 9, 2026

One of my sites has a corporate email associated with it.  The same corporate email that was used to create the account to submit the app to the marketplace.  I also filed a ticket with this account so maybe something isn’t set up properly on my end and the ticket will make this clear?

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Tomislav Tobijas
Community Champion
March 9, 2026

Yeah, I'm not sure. I've used Rovo a lot (pretty much on every instance), but they all had their own verified domains. I'm keen to hear what they will say to you. Would be great if you could share the resolution once you get this sorted out. 🙏

0 votes
Bryan Guffey
Community Champion
March 7, 2026

@Crimsalytics - 

did you sign up with a generic email domain like gmail.com or outlook.com?

Crimsalytics
March 7, 2026

I have two different jira cloud sites.  One I signed up with gmail before I had my corporate email and then I signed up with a jira site with that corporate address.  Both say standard plan with fewer than 10 people and both do not have access to Rovo.

 

Does anyone have a free site with fewer than 10 people on the Standard tier that shows Rovo chat in Jira?

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