As Jira Data Center (DC) nears its retirement, many organizations with millions of issues and thousands of projects are transitioning to Jira Cloud. However, migrating to Jira Cloud is not just about moving data; it's about adopting a new tool that affects business processes, team collaboration, and workflows. This transition also presents an opportunity to optimize operations, improve project management, and foster collaboration across teams.
Migrating to Jira Cloud involves careful planning and a structured approach. It’s essential to ensure the migration aligns with organizational goals and that the transition doesn’t disrupt productivity, compliance, or data integrity.
1. Defining Organizational Objectives & Success Metrics
At the outset of any Jira Data Center (DC) to Cloud migration, one of the first steps is defining what success looks like. The goal isn’t just about transferring projects; it’s about realigning how teams collaborate and ensuring Jira Cloud supports broader business strategies.
Key areas to focus on:
Defining success metrics should go beyond uptime or data transfer. Tracking things like cycle times, issue resolution rates, and collaboration velocity provides a clearer picture of the migration’s impact.
2. Configuring Jira Cloud to Match Business Needs
Jira Cloud differs from Data Center in several areas, including user directories, automation, and app architecture. Therefore, configuring Jira Cloud to match business needs is critical to avoid disruptions.
Key configuration actions include:
Proper configuration minimizes operational friction and sets the foundation for scalability and maintainability.
3. Assessing Migration Constraints & Selecting the Optimal Strategy
Every migration presents its own set of challenges. Moving from Data Center, which allows deep customization, to Cloud, which enforces stricter governance, means it’s important to identify migration constraints early and find ways to mitigate them.
Considerations include:
When selecting the migration strategy, various approaches can be applied depending on the size and complexity of the environment:
4. Conducting a Pilot Migration
Before a full-scale migration, running a pilot with a small subset of projects and teams helps identify potential issues and refine the migration strategy. It’s crucial for understanding how the Cloud environment handles specific use cases.
During the pilot, it's important to:
This step helps reduce the risk of encountering issues in a larger, more critical environment.
5. Scaling the Migration with Change Management
Once the pilot is successful, the next step is scaling the migration across the organization. For large enterprises with numerous projects and complex configurations, using a wave-based approach is often necessary to minimize downtime and simplify validation.
Key factors during scaling include:
6. Post-Migration Reporting & Analytics
After the migration is complete, attention turns to optimization. With Jira Cloud, there are powerful tools for providing visibility into performance and user adoption. Ensuring transparency and measuring progress is crucial.
Key post-migration actions include:
Establishing robust analytics early helps measure the ROI of the migration and identify areas for further optimization.
7. Continuous Improvement & Evaluation
Migration is not the end of the journey. Jira Cloud evolves quickly, and it’s important to focus on continuous improvement. Regularly evaluating and refining workflows, permissions, and apps is a must to ensure Jira Cloud remains aligned with business needs.
Best practices for ongoing success:
By continuously improving and adapting, Jira Cloud becomes a strategic enabler of collaboration, agility, and productivity across the organization.
Conclusion
Migrating from Jira Data Center to Jira Cloud is more than just a technical upgrade, it’s an opportunity to transform how teams work, collaborate, and deliver value. The move to Cloud offers scalability and resilience, but it requires structured planning and strong change management.
By following a phased, strategic approach and leveraging enterprise-grade platforms like OpsHub Migration Manager (OMM), organizations can ensure a zero downtime, non-disruptive, high-fidelity migration to Jira Cloud.
Let’s Discuss!
What migration strategies have worked for your organization? How have you managed the transition to Jira Cloud? Looking forward to reading your experiences and tips in the comments.:)
This is such a clear and thorough breakdown on the importance of house cleaning during the Atlassian Data Center EOL. I really like how it frames migration as both a technical and cultural shift.
One area I have seen make a big difference after migration is establishing clear content governance and retention policies early in the Cloud environment. Once everything’s in Jira Cloud, it’s surprisingly easy for legacy data and inactive projects to start piling up again, which can slow down search, clutter space management, and even affect the quality of AI tools like Rovo or Glean.
I've been helping a few Atlassian customers approach this by setting up lightweight content retention policies before migration, keeping only what’s still relevant so the new Cloud instance stays cleaner and faster long-term.
If that’s a topic you're interested in exploring as a follow on to this, I'm always up for a coffee chat, in the mean time, this short overview might be useful: Move to Atlassian Cloud with AI ready, clean, compliant content