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Hi All! Pleasure to be here today.
It's my turn today to start the Friday Fun topic. Today I'm choosing something I often consider and mention in conversation, but I'm never entirely sure I buy into it - does it actually affect me personally?
This is: Colours in Logos and Brand Icons, and the emotions they represent/convey/promote/bring out.
Here's some questions to give you an idea of what I'm talking about;
Here's an article that explains it a little more than I am qualified to adequately do so myself;
So my question to you, the reader, the community member is;
What is your colour (of your brand/company), why did you choose it, and how do you feel about it?
My answer: We're a mix of Blue (mainly), Red (slightly), and Green (slightly). I honestly don't know if colour was deeply considered in our logo design, but in an industry where incidents are a source of stress for most, I'm glad there's not a lot of red!