Product Management Practices (bookmark me!)

[#1]

Hi everyone! Kesha (like kay-sha) here from the Jira Product Discovery marketing team. I’m a longtime Atlassian but have recently joined the JPD team (thanks for having me!) and wanted to both introduce myself and provide you with a resource to bookmark.

You can now find all of our resources here on our website, but if you happen to come across this page, some key ones below!

Looking forward to talking to many of you in the coming months!

General resources for all teams

Atlassian Discovery Handbook
Read this for 100+ pages of product management best practices goodness. We share tips, tricks, and pitfalls we learned during the journey of building Jira Product Discovery!

Product demo
Join one of our demos with live Q&A or watch it on-demand!

What is Jira Product Discovery?' video
Learn what Jira Product Discovery is, who it's for, and why so many teams are adopting it in <5 min!

Jira Product Discovery Premium implementation guide

Read this guide to understand how to set up Jira Product Discovery for many teams when using the features of the Premium plan. 

Jira Product Discovery overview

• How the Jira Product Discovery team works

• How we created Jira Product Discovery

Resources for product management teams

• ‘Breaking down silos: How PM, design, and engineering work together to build products users love’ webinar
• ‘The Growth PM’s guide to finding gold' article
• ‘Unlock your transformation to the product operating model’ webinar
• 'How to connect discovery and delivery in Jira' webinar
• ‘How to Uplevel Your Product Discovery Practice with Jira Product Discovery’ webinar

Resources for engineering teams

• How one team in Atlassian uses JPD series:
  • How one team in Atlassian uses Jira Product Discovery - part 1 (ideation & triage)
  • How one team in Atlassian uses Jira Product Discovery - part 2 (prioritisation)
  • How one team in Atlassian uses Jira Product Discovery - part 3 (automation)

• Build features customers love' ebook

• The Magic Behind Product Engineering' webinar

• Transforming from code writers to customer advocates' article

• 4 views in Jira Product Discovery every engineering leader needs’ blog post

• Live Discussion: The Magic Behind Product Engineering' LinkedIn Live
  
  

Resources for product operations teams

• The Product Ops mission’ ebook
• Product Operations: balancing between autonomy and consistency’ webinar
• The sweet spot between autonomy and consistency’ article
• 5 ways Jira Product Discovery makes Product Operations easier’ blog post
• Product Ops Unpacked: 4 tips every product pro needs to know’ LinkedIn Live
  
  

Resources for program management teams

• Move from project chaos to portfolio strategy’ webinar
• How program managers can transform their approach to portfolio management’ article
• 4 ways Jira Product Discovery helps program managers drive cross-functional collaboration’ blog post
  
  

Cheers! 

[Kyren Cabellon]

Looking forward to this!

Congratulations on joining the JPD team!

[Sabine Lambrecht]

Hi

registered for the webinar and looking forward to it.

Can you check the date for the "Amsterdam"-session. Before registration it is June 28th. Once registered it changes to June 29th.

[Kesha Thill]

thanks @Kyren Cabellon ! 

[Kesha Thill]

Awesome @Sabine Lambrecht ! Let me follow up with our events team to confirm, but it should be on June 28th. Likely a typo! Will get back to you asap. 

[Sabine Lambrecht]

Hi @Kesha Thill. Do you have any more information about the date? The meeting request I've received is still June 29th. If it is on the 28th I would like to know as soon as possible so I don't have a conflict with other meetings.  

[Kesha Thill]

hey @Sabine Lambrecht ! it's the 28th - the message you got was a typo. June 28th, 10am! 

[Sabine Lambrecht]

hi @Kesha Thill How can I get an invite with a new link. Because the one I've got is mentioning 29th of June.

[Kesha Thill]

@Sabine Lambrecht we will be sending you a new link! please let me know if you don't receive one in the next 1-2 days.

[Josh Kronick]

The webinar was great! very good for a "getting started" point with JPD! @Kesha Thill  @Hermance NDounga  Thank you for your time and effort.

[John McKiernan]

Hey folks, just a quick comment to let you know we have updated this page with two more resources you might find handy. An Atlassian PM shares how his team uses Jira Product Discovery. 

Part 1 focuses on ideation and triage: https://www.youtube.com/watch?v=o8R0cc3jzBU&t=22s

Part 2 focuses on prioritisation: https://www.youtube.com/watch?v=yW3B0VU8sxE

More coming soon :) 

[Dana Weinbaum]

Hi,

When will there be a part about automation? More specifically - how to create the automation to (1) update the date in the Bubble-up field and (2) the automation to change the ticket status back to submitted after the time ran out?

Thanks

[Elizabeth Richards]

Just started studying JPD today! Wondering when to look for the product management best practice webinar?
There are so many features, I can see myself digging a rabbit hole!

[John McKiernan]

Hey @Dana Weinbaum

sorry for slow response but here is a brand new YouTube showing how to use automation with JPD: https://www.youtube.com/watch?v=wDQAWfv5_j8&t=4s 

And @Elizabeth Richards welcome! Here is a link to the on-demand webinar - just pop your details in to watch: https://www.atlassian.com/webinars/software/get-started-jira-product-discovery

[David Nadri]

Hey @Kesha Thill @John McKiernan! cc: @Tanguy Crusson @Rohan Swami 

1) Could you please share the topics/table of contents planned for the Product Discovery Handbook so we can get an idea of what it'll contain?

2) Suggestion for the next PM resource/webinar on this page: 

"Mastering Practical Product Discovery with an Expert: A Live Journey Using Jira Product Discovery"

Could the JPD team please consider doing a webinar/video with a seasoned product/product discovery expert, like Marty Cagan, Teresa Torres, or other product discovery coach that focuses more on performing practical product discovery (while using JPD)?

While there's enough guidance on how to use JPD, a real-world exploration of how an experienced product professional conducts product discovery within the tool would be extremely valuable. 

For example, the webinar could demonstrate the following workflows using JPD:

1. Understanding the problem: Identify problems/opportunities from customer research and interviews, adding them as ideas in JPD (also linking them to tracked outcomes/OKRs in Atlas).
2. Generating solutions and assumptions: Formulate and document hypotheses for opportunities in JPD's idea view/description, based on gathered insights.
3. Running experiments: Execute activities such as prototyping, usability testing, and feasibility assessments to validate assumptions and solutions. Track tasks, progress, and results in the idea view within JPD.
4. Delivery: Showcase how validated ideas seamlessly translate into well-defined epics and user stories in Jira, with easy links to the original JPD idea.

Witnessing this step-by-step journey, where an idea evolves through the discovery phase in JPD and emerges as a refined epic in Jira, would provide invaluable insights & demonstrate how JPD could be a valuable tool for implementing a structured product discovery process.

[John McKiernan]

Hey @David Nadri

As ever thank you for your input here. I love the outline and couldn't have framed it better myself (literally!). 

In time, we would definitely love to have external experts like Teresa Torres come in and run a webinar/coaching session. 

In the meantime, we do have a webinar lined up next month (October) with our Head of Product (Tanguy) focusing on the most commonly asked questions around discovery using JPD. We are yet to complete the outline but will share the landing page here in the next week or two.

Please continue with any feedback you have!

Cheers,

John  

[Dana Weinbaum]

Thanks @John McKiernan ! Very helpful and much appreciated. 

[John McKiernan]

Hey all, 

Just a quick heads up that you can now register for the Jira Product Discovery practices webinar with Tanguy (Head of Product) coming up on October 24/25th. You'll get an email soon about it but sharing here for anyone who misses it :) 

https://www.atlassian.com/webinars/software/how-to-uplevel-your-product-discovery-practice-with-jira-product-discovery

The webinar will run for about one hour including 10 minutes for questions. Amongst other things, you'll learn how Tanguy and the Jira Product Discovery team:

• Collects and organizes product feedback from customers as well as internal teams

• Prioritizes ideas to work on and builds roadmaps

• Creates a continuous loop between product discovery and delivery

• Communicates progress to stakeholders

The focus is more on practices than the tool itself but naturally, we will show you how it is done in Jira Product Discovery! 

[David Nadri]

@John McKiernan @Kesha Thill - checking in...any update on when the Product Discovery Handbook will be ready?

[David Nadri]

Hi @John McKiernan @Kesha Thill - is the Product Discovery Handbook finally out yet?