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Manage Product Ideas in Jira

The Product Manager team would like a way to manage ideas about new features or products in Jira. They would also like the users to be add their own ideas and vote on ideas so that we can then choose the best ones to turn into a project. We currently have Jira Core, Jira Software, and Confluence. What is the best way to accomplish this task?


5 answers

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Marty Atlassian Team Feb 15, 2019

Hi Michelle,

what you are describing is similar to the way Atlassian uses as our public jira instance to track bugs / feature requests raised by customers.

We use a jira software project where each issue represents a bug or a feature request.  Other customers can then vote on these.  Please note we are still using a Jira Software Classic project for now (as opposed to a next gen project).

If the idea for the new feature or product is simple enough it can be described in a jira issue.  If you need a more complex proposal you can create a page in Confluence and link to the page from the Jira issue.

Here is a screenshot of an issue on and you can see the vote link and current vote count on the right.

Screen Shot 2019-02-16 at 5.54.24 pm.png

I hope that helps!

Thanks @Marty That is super helpful.

Like Marty likes this

Which project template do you use? I'm having the same issue and I'd like to easily sort the reported issues by category (featured it relates to, or new feature), but I find that labels aren't an ideal solution. Would be great to have sub-projects, or some kind of categories within a project to classify the suggestions by theme. 

I really like the feedback policy - how did you configure that?

Note that Jira's voting is limited to people who are full users of your Jira account. If you'd like your product's end users to be able to vote, Jira won't cut it.

If this describes what you are looking for (end users voting on features), you might want to try Feature Upvote. It allows anyone to vote and comment on suggestions. Then you'd use the Jira integration to move the popular suggestions to your Jira instance.


Please check out "Idea Hub - Initiative Management in Jira" on the Marketplace. It brings easy to use end-user portal (no paid jira license is required to access it), with voting and commenting features built-in, and includes content moderation and assessment.

It's available for Jira On-premise and cloud is on the way.

Hope it helps.

@Robert Dzido any update on the Cloud release? Thanks so much!

Hi @Jessica Hampton ,

We evaluated Cloud technical restrictions and some important features (connected to authentication and license management) require much more work on product, so we postponed the cloud implementation until it's solved.

Understood. Thanks for the speedy reply @Robert Dzido!

I suggest using either Hellonext or Canny to manage feature upvotes for your product.

Hellonext starts at $10. Comes with mobile app for admins. Custom domains. iframe embeds. Enterprise features and even integrates with Jira, Trello.

Hellonext allows your customers to submit a feature, upvote for a feature they think is good, and even follow a feature to keep themselves in the loop. And if you are a open source organization, then you can also add Patreon button to gain some support for your project.

0 votes

I suggest checking out the Aha! app.

It integrates their platform to Jira which aims to be a swiss army knife for product management. 

Even if it is too much for your needs, you can use this as inspiration and implement many of their features with native Jira features or using Jira apps.

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