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How to add a custom emoticon-like text replacement in confluence?


I am looking for a way to consistently display recurring text elements like our company name or product names in confluence pages.

Example: We want our new awesome product to always appear like this:



Now, teaching each user to manually format each occurrence is quite cumbersome and error prone.

We could go the way of a defining a user macro, but then still the users would have to enter something like {ap} in the editor. Better, but still error prone.

Is there any posibility to define something like MS Word's auto-correct or Confluence's emoticon-replacement --> the user simply types awesomeProduct and the confluence editor replaces it with awesomeProduct(TM) - just like ":-)" is replaced with the actual emoticon image in confluence or Ms Word replaces a typed "(tm)" with the superscript-tm? --> this way, the users could simply continue to write the product name in plain text and the system would auto-format it.

Any help is appreciated.

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Not without doing your own code.  Confluence has a bit of autocorrect built into it, but it's totally Atlassian centric and hard coded (I only really noticed it when Jira was finally rebranded from JIRA to Jira, but the Confluence code was still "correcting" it back to JIRA).  It's built in at a low level, you'd be having to take apart the core code to add your own corrections.

A user macro is the best you can do without (much) coding.

Not the answer I was hoping for, but thank you for taking the time to answer my question

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