Page analytics

[Austin M]

Does anyone know if Atlassian has a plan to add analytics for individual macros that can be added to a page?

Currently they have analytics for attachments, but with so much integration available now, we tend to use those to deep link content within the page instead.

For example. 

We now link Figma files directly in page, rather than attachment of screen grabs of the design, which need to be relinked, every time design is updated. 

Therefor.

It would be awesome if the link macro that allows us to do that, could have analytics to see if anyone engages with it.

[John Hooper]

Hi @Austin M - I'm a PM at Confluence who is involved with growing and improving our analytics offerings, so thanks for reaching out about this.

This makes a lot of sense as a type of Confluence usage that would be helpful to have reporting on. We don't currently have macro reporting as part of our plans to improve page analytics for the immediate future. We are looking into how we can evolve both Page Analytics as well as our more admin-centric Analytics features (Site, Space, + Search Analytics), so we'll keep this in our list for potential use cases we want to be factoring in.

If we do start making a project around this type of an addition, would you be interested in discussing this in more detail with our team?

[Austin M]

That's something I would be interested in chatting about. Either macro analytics or how analytics can be improved on pages to help creators understand the health and effectiveness of pages. 

[John Hooper]

Awesome, thank you @Austin M! I'll reach out next time we're doing customer research on these topics

[Aron Gombas _Midori_]

@Austin M How do you imagine the analytics of an individual macro?

What do you count as a "view" for macro? A macro is always part of a page or blog post, never a standalone "thing".

Or what analytics do you mean here?

(Which pages use a given macro can be searched for in CQL.)