Best app for Salesforce to JPD integration?

[Dakota Beres]

Our team needs the ability to integrate Salesforce and JPD, I am aware that there is a basic integration already but we need to be able to create tickets in JPD from a Salesforce object.

I have looked around and it seems we need a third party app to accomplish this. Has anyone used one they liked?

[Dakota Beres · Accepted solution]

For anyone coming back to this post - we ended up using the "Connector for Jira and Salesforce" marketplace app by AppFire (their support team was very helpful). It requires some configuration from a Salesforce admin and Jira admin together, and the UI within JPD is not as good as within Jira. But we were able to set up an integration that bi-directionally pushes objects between the two tools which is what we needed!

[SURAJ KUMAR]

@Dakota Beres 

For anyone interested in connecting JPD with Salesforce, "Connector for Jira and Salesforce" by AppFire is definitely worth considering.
What would be an example of that? Your sales team enters customer feature requests into Salesforce on a daily basis. The product manager should see these requests straight away within JPD without any copy-paste. Here's where you need the connector.
Here's the story of a SaaS company – using the AppFire connector, each Salesforce request automatically becomes a new JPD idea. If the product team changes the status of an item, it will instantly show up in Salesforce as well.
Things to know – connection requires a joint effort from a Salesforce administrator and a Jira administrator. JPD interface seems to be a little bit limited, but bi-directional synchronization is working flawlessly.
Conclusion – for two-way sync between Salesforce and JPD, the best solution at the moment is AppFire connector!

[Ajay _view26_ · Accepted solution]

Hi @Dakota Beres 

The native JPD + Salesforce integration is mainly for bringing Salesforce objects into Jira Product Discovery as insights, not for fully creating JPD ideas from Salesforce objects with custom workflow logic. 

If your requirement is true record creation/sync from Salesforce into JPD, then yes, you’ll likely need either a Marketplace app or custom middleware/automation.

One current Marketplace option that explicitly mentions JPD + Salesforce support is ZigiOps, but I’d still validate whether it creates ideas the way you want or mainly syncs linked records.

If your use case is light-weight, I’d start with the native Salesforce insights integration first because it’s simpler and officially supported.

[SURAJ KUMAR]

It will be excellent for viewing the Salesforce information as insights, but it will not automatically generate ideas in JPD out of Salesforce records.
Let me give you an example here — let's say that your customer service team logs 30 complaints per day in Salesforce. And your product development team needs to have those 30 complaints logged automatically as feature requests in Jira Product Discovery. This is where native integration cannot help.
This can only be achieved with help of a Marketplace app such as ZigiOps, or some middleware software like Zapier or Make.io. For instance, the retail business which uses Salesforce as its CRM software can integrate it with Jira Product Discovery using Zapier so that every new opportunity created in Salesforce would generate a JPD idea automatically.
Rule of thumb: when all you need is to view Salesforce data within JPD, use native integration. If not, opt for a third-party automation solution.