Most Teams Get Jira Assets Wrong: Here's How to Fix That Without Spending $25K+

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Jira Assets is one of the most powerful features inside Jira Service Management - but most teams either ignore it or implement it poorly.

In our work with dozens of companies, we consistently see the same symptoms:

• Schemas that are messy or duplicated

• No automation or broken syncs

• No real reporting — just noise

• Chaos around ownership and asset responsibility

And the worst part? It doesn't just cost time — it creates blind spots in critical parts of your operations.

As my colleague Josh from GRYD.IO puts it:

"When you implement Assets correctly, it becomes the backbone of your Jira environment — and in some cases, your entire organization."

Why Assets Matter (and Why You’re Probably Underusing Them)

Let’s be real: If you're using JSM without Assets, you're likely working harder than you need to.

Assets gives you a structured, relational database inside Jira. You can connect it to issues, run automations, and finally bring order to the chaos of spreadsheets, third-party tools, or tribal knowledge.

It’s built to manage:

• IT equipment & licenses

• User accounts & permissions

• Infrastructure (on-prem, SaaS, hybrid)

• Customers & contracts

• Facilities & office space

• Anything else with ownership, lifecycle, or dependencies

The value becomes clear as soon as you implement it properly:
✅ Less firefighting
✅ More automation
✅ Full visibility across systems
✅ Audit-friendly reporting

So Why Do Most Teams Still Struggle?

Because the implementation part isn’t simple — at least not without a clear framework.

Without structure, you’ll end up with:

• Redundant schemas (“Hardware” in IT and again in HR)

• Over 30+ confusing schemas (even though Atlassian recommends <20)

• Broken imports, failed syncs, and disconnected asset relationships

The Right Way to Structure Asset Schemas

From our hands-on work with teams of all sizes, here's what actually works:

✅ Start with Department Schemas (If You're Early Stage)

• IT, HR, Finance, Ops

• Easy to assign ownership

• Good for small-scale or early adoption

✅ Scale with Asset-Based Schemas (For Long-Term Success)

• Hardware

• Software

• People

• Facilities

• Contracts

• Customers

This avoids duplication, keeps automations clean, and aligns with how data grows over time.

🧠 Pro Tip: Keep it under 20 schemas total. More than that becomes hard to manage and confusing for end users.

We Built a Course That Teaches You Exactly How to Do This — Start to Finish

TL;DR:

• Most companies waste $25,000+ on messy, consultant-heavy Jira Assets implementations

• Teams or Individual access

• We give you the exact framework we use with clients, for just $250

• Get instant access here: https://gryd.io/advanced-assets-course-sign-ups

Over the past year, we distilled all our Jira Assets implementation work into a step-by-step framework — the same one we've deployed with companies spending $25,000+ (I asked, this is an average) on consulting.

We turned it into a 2+ hour video course, packed with real use cases, automations, dashboards, and import strategies.

And now you can get it all for just $250.

What’s Inside the Course:

🎓 6 Practical Modules:

1. Introduction – Why Assets matter, and how to set yourself up for success

2. Schemas – Build scalable, automation-ready structures

3. Objects – Design object types that reflect how your team actually works

4. Automations – Save time with updates, relationships, and Jira syncs

5. Data Imports – Avoid the common pitfalls with spreadsheets, APIs & Discovery

6. Reporting – Create dashboards that give you full visibility

Who is it for?

• Jira admins & IT leads

• Ops and support teams

• Anyone who’s tired of broken spreadsheets and wants full visibility & control

No technical background required — just curiosity and a Jira instance.

✅ Lifetime access
✅ Safe checkout via Stripe
✅ Built for individuals or teams

If you're planning to grow your JSM environment this year, start here.
You'll save time, reduce friction, and set your team up for long-term clarity.