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I am using Salesforce to Jira Connector and I am able to create an SF case whenever an issue is created in Jira.
However, I have a requirement that I want to create a Salesforce case selectively based on Labels in Jira.
Like say an issue "xyzIssue" is created with the label "abc" then only I want to create an Salesforce Case.
I'm Cristian, Customer Advocate for Apps at ServiceRocket.
If I'm not mistaken, you may be using our Connector for Salesforce & Jira.
If this is the case, I believe we can help you trigger the automatic creation of Salesforce records based on certain Labels on the Jira side through the customization of our tool with the help of our Consulting team.
If you would like to know more, feel free to drop me a message here or reach out directly at us on our support portal.
I know you are using some connector to perform this integration as you mentioned, But if you look for the change in future, here is what I have for you.
Experience the Most Flexible, Easiest, and Securest Way to Integrate Salesforce and Jira, Sinergify—a Salesforce® & Jira Connector. The Connector Integrate standard and custom Salesforce objects with Jira to strengthen cross-functional collaboration and deliver top-notch customer experience.
This product can be customized as per yoyr business requirements as well.
It covers the feature like : Salesforce Native and Lightning Ready, Bidirectional Synchronization, Advanced Search, and more...