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Hi @Heather Lamb and welcome to the community,
For the free plan of Jira, as you state on your post, data retention is as follows:
If all the Jira Cloud products on your site are on a Free plan, your Jira Cloud products will be deactivated after 120 days of inactivity. If any Jira Cloud product on your site is on a paid plan, this doesn’t apply to that site.
Activity is simply logging in and viewing any page within a Jira product on your site. For example, if you log in and view a dashboard, report, Jira admin screen, or issue, any of those would count as activity. To keep your site active, log in, and view something to restart the 120 days.
Welcome to the community, regarding your question for Confluence Cloud, this link has the data policies:
Kindly review the document which has several policies of when Atlassian will delete data in several scenarios.