Has Atlassian Considered a Business Platform Alternative to LinkedIn as Part of Their Suite?

Question

Hi Community 👋🏿,

I've been thinking about this lately.

Atlassian owns the collaboration stack: Jira for tasks, Confluence for docs, JSM for services. But what about something for businesses to work together (not just superficial networking)? I feel that's still fragmented across platforms that prioritise engagement metrics over actual work.

What if there was a platform built like Atlassian's products: company-first, mission-driven, designed for teams that actually ship things together? Not another feed of thought leadership or humble brag posts, but a space where companies come together and work on real projects, earn reputation through competency, and form alliances based on what they've built, not who they know.

At least for me, professional networking feels broken. Performative content, sales spam, and endless noise. We're looking to build an alternative to that. Since we do not want to build in a bubble, your opinion matters! Join the waitlist to find out more: https://guildnet-landing-page-v1.vercel.app/

Thanks and let's get a conversation rolling!

Cheers,

Dominic

Dominic Spike_x6vw2o · Answer

Thanks for your comment @Aron Gombas _Midori_,

I hope so. I think there is a lot to do in this area. We don't want to get too ahead of ourselves as we are still in the discovery phase.

Cheers,

Dominic

Dominic Spike_x6vw2o · Answer

Great question, @Nikola Perisic. Upwork is a marketplace for hiring individual talent. The proposed platform (GuildNet) can be described as a business platform for companies to build reputation and strategic partnerships through collaborative missions. GuildNet focuses on the long term, alliance-based (repeated missions, reputation compounds). From what I've seen platforms like Upwork or even Fiverr are short term "hire-deliver-done" type transactions.

This is also a great observation and where we'll need to learn a bit more. Would juniors be the only ones who would benefit? What would seniors want and gain from such a platform? Compensation and street credibility so far seem to be up there.

Nikola Perisic · Answer

Interesting point on taking on the projects directly @Dominic Spike . How this would be different from Upwork for instance? Sure, some people would take the projects voluntarily to gain some real-life experience, but that costs resources. In that case it would be time. In real world, it's mostly time and money depending on the scope of the project itself.

While the idea is interesting, especially for the juniors that are taking the role, but most clients would want to have an expert to do their projects, rather than juniors. Even the job market for juniors is very tough.