Being in the tech industry, I am very familiar with Jira and Confluence. I have created a side business to use Trello quite heavily and I just saw recent popups to try Jira. I'd prefer not to, I love the simplicity and integrations it has with Zapier that I now depend on it quite heavily. The customizability of Trello is amazing and I hope it continues to be a platform for the small businesses, planners, decorators and other small vendors who uses Trello to keep track of their projects and clients.