We want to see curly single quotes ( ’ ) instead of straight ones ( ' ) when we type issues in Jira.
This is a requirement for our copywriters that add or edit text for our app.
Currently, we need to type in another software and paste in Jira. Not ideal!
Ironically, comments in issues show curly quotes. 
Yes, there are keyboard shortcuts to force a curly quote, but that is unnatural for most of our writers.
