Hi Community Friends! đ€©
Weâre creating the sound of Atlassian (aka our sonic brand) and need your help! In true Atlassian fashion, weâre making this a team effort. Read on if youâre interested in contributing your voice, snaps, claps, stomps, or musical talents. Youâll be contributing to Atlassian history.Â
đ” Whatâs a sonic brand & why does it matter?
Ever recognize a company from sound alone? Thatâs a sonic logo â just one element of a sonic brand â youâre hearing! Companies like Intel, McDonaldâs, and NBC have some of the most well-known sonic logos around.
Atlassian is creating a sonic brand, and we need community members like YOU to truly make it the sound of Atlassian.
đ€ How can I contribute to Atlassianâs sonic brand?
Weâre sourcing recordings from our community to help create a collaborative sonic brand. You will not be personally identified, but your sound(s) may be woven into our sonic branding.
Wondering how this will all work? You can think of our forthcoming sonic brand as Atlassianâs core âsongâ. The sounds we collect from yâall will be layered into those songs. More to come on the final product, but for now, follow these steps to contribute (Deadline: SEPT 15):
1ïžâŁ Choose one of the following options (or go for both!)
Option 1: VOICE RECORDING đŁ
Using your phone, record yourself saying "Atlassian.â [at·la·see·uhn]
Capture 3 different takes. Count to 2 between each take. Speak naturally, just like youâre talking to a friend.
Option 2: SOUND RECORDING đ„
Using your phone, record one of the following:
Count to 2 between each snap, clap, or stomp. We want to capture the echo in between each action.
âïž Step-by-step recording instructions
1) Open your phoneâs voice recording app:
- iOS:Â Use Voice Memos app (comes w/ phone)
- Android:Â Android apps differ, but try Voice Recorder
2) Place your phone microphone (the bottom of phone) 6-12 inches (15-30 centimeters) from your mouth or the object that will make a sound (a bit further if youâre clapping or stomping loudly).
3) Press record
4) Record your chosen sound, leaving a gap at the beginning and ending of your recording (and leaving a 2-sec gap in between each take of your takes)
5) Stop recording
6) Name file âSound of Atlassianâ
7) Send file to sonicbrand@atlassian.com:

1) Click ellipse 2) Click Share 3) Email to above addressÂ
2ïžâŁ Send your recording to sonicbrand@atlassian.com by September 15th at 5pm PDT.
3ïžâŁ Celebrate! You're part of Atlassian brand history. đ„ł

Questions? Drop us a comment! We can't wait to hear your submissions! đ