To celebrate India's Independence Day on August 15, Cadbury U.K. and global advertising agency Ogilvy united to craft a stunning, limited-edited chocolate bar with four different types of chocolate.
The Unity Bar, as they titled it, includes white, milk, blended and dark chocolates and it wasn't just supposed to be sweet, it's supposed to send a strong message about racism and class divisions in modern society.
The bar, which has been met with both praise and confusion, was advertised on Cadbury's social media channels and in one of the country's major newspapers, The Economic Times.
What were your thoughts on this when this was launched? Well done or gone too far?
Very good points @Sloan N_ B_ - I did a quick google search and could not find anything that the organization does internally or externally to promote diversity. Lots of mixed reviews for this chocolate bar, that is for sure.