Artificial intelligence start-ups are selling images of computer-generated faces that look like the real thing, offering companies a chance to create imaginary models and “increase diversity” in their ads without needing human beings.
One firm is offering to sell diverse photos for marketing brochures and has already signed up clients, including a dating app that intends to use the images in a chatbot. Another company says it’s moving past AI-generated headshots and into the generation of full, fake human bodies as early as this month.
The AI software used to create such faces is freely available and improving rapidly, allowing small start-ups to easily create fakes that are so convincing they can fool the human eye. The systems train on massive databases of actual faces, then attempt to replicate their features in new designs.
Not sure what I think of this article, however I know that many companies use models for their brochures and promotions, not actual employees, so is this any different? Fake people instead of models.
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