I've been invited to speak at a local community college's Business Administration program as an Intro to Sales Pt. II. The way Atlassian has promoted their products without having a "sales" team is intriguing and I'd like to incorporate this example into my presentation. What would be most excellent is if I could see what Atlassian had for their customer qualification matrix/decision-tree just after Atlassian began to offer their products. (Obviously, it has changed significantly as refining and demographics were narrowed down) But seeing that early-stage decision tree would be an amazing part of my presentation.
With whom at Atlassian could I speak to try to get access to that document?