Could you clarify which message and on which page? JIRA Service Desk is an add-on for JIRA, as JIRA Agile is; so unless you're using JIRA Service Desk and want support for it, there's no need to pay for JIRA Service Desk to receive support for JIRA - see https://marketplace.atlassian.com/plugins/com.atlassian.servicedesk
This is simply stating that now Atlassian Support is using JIRA Service Desk to support our customers. This is actually the page you'll need to use:
On https://support.atlassian.com/customer/home, click on Loginon the top-right corner. After logging in, also on the top-right corner you can see a 'Create Issue' link. You can raise an issue through there, and Atlassian Support will help you then. :)
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