I´m Monica, webmaster for LATAM and Brazil sap.com pages.
Last week, I received the next email from the agency who do all the SEO optimization in the pages from sap.com and they mention this:
“We currently have hreflang tags pointing to non-200 URLs. This is not really good, since search engines will have to crawl the URL that contains a redirect and then the final destination URL. This increases the crawl budget SAP uses and downgrades to a certain extent its rankings in LATAM.
How can the issue be solved?
By changing the hreflang-tags to make them point to 200 URLs and final destination URLs.
What needs to be done?
We need to create a ticket for the development team in JIRA, so that they can solve the issue.”
My doubt is: does Jira can do that? If the answer is positive, which option I need to select in the ticket or what I need to do?
Thanks in advanced!
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