In today's highly competitive business landscape, understanding and responding to customer needs and preferences is crucial for success. Tracking customer sentiment automatically provides a real-time pulse on how customers feel about your products, services, and brand.
While Jira Service Desk provides many tools to help you with tracking customer satisfactory levels, we felt like there was a need for a more passive approach that enables you to quickly identify patterns, trends, and sentiment shifts, empowering you to make data-driven decisions to enhance customer satisfaction, improve products and services, and optimize marketing strategies. By proactively tracking customer sentiment, you can build stronger relationships, foster loyalty, and stay ahead of the competition.
We believe that companies can minimise churn through early identification of dissatisfaction.
We created an app that empowers you to take proactive measures to enhance your service quality. Armed with real-time data, you can swiftly address customer concerns, tackle emerging trends, and deliver exceptional support.
Happy Desk calculates sentiment scores based on issue summaries, descriptions, and comments generated by users of type 'customer'. In our Overview which is accessible both as a full page view as well through the Service Desk Queue page.
We offer a quick and easy way to see the overall sentiment score of a ticket, as well as a breakdown of positive, neutral, and negative words - in the ticket view itself.
No more manual guesswork or relying on vague feedback. We provide you with accurate, data-driven insights into customer sentiment. You'll gain an immediate understanding of your customers' current satisfaction levels up to 180 days back so you can understand whether customer satisfaction levels are trending in the right direction.
P.S. some of these are also available as Jira Dashboard Gadgets!
Try out our app Happy Desk (free for unlimited users on the Atlassian Marketplace). Link to documentation and let us know what you think! The app is built with Forge with utmost security in mind and all your data remains with Jira.